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B2B Product Marketing Strategy

B2B Product Marketing Strategy: Insights and Best Practices

Business to business (B2B) product marketing involves a comprehensive strategy that relies on different tactics to reach your target audience. Different customer segments have different needs, and research-based insights can help craft a successful product marketing plan that meets their needs. In this article, we’ll explore the best practices

Maximizing E-commerce Sales

Maximizing E-commerce Sales through Innovative Marketing Strategies

As the e-commerce industry continues to expand, it is more important than ever for online businesses to find innovative ways to increase their sales. While traditional marketing methods such as search engine optimization and email campaigns are still important, many businesses are now turning to more modern strategies such as

Complete Guide to Mobile App Marketing

The Complete Guide to Mobile App Marketing: Best Practices, Techniques and Trends

Mobile app marketing is a rapidly evolving field and has become increasingly important as the mobile app industry continues to grow. Whether you are launching a new app or looking to reinvigorate an existing one, it’s essential to understand the best practices and techniques for mobile app marketing in

SaaS Product Marketing

SaaS Product Marketing: Proven Strategies, Science, Feedback, Launch Success & Future Trends

Software as a Service (SaaS) product marketing has grown significantly in the past decade, as companies recognise and embrace the shift to cloud-based software solutions. As a result, businesses need to create an effective strategy to launch, promote, and market their SaaS products. This article covers proven strategies, science, and

NextLeap is a fast-growing startup in the workforce skilling segment, revolutionizing career transitions for early career professionals in India. Founded with the mission to bridge the gap between traditional education and real-world skills, NextLeap offers bootcamp-style Fellowship programs designed to help individuals break into new age technology roles in Product Management, UX Design/Product Design, Data Analytics, Business Analytics and Software Engineering.

Since its inception in 2021, NextLeap has empowered over 15,000+ learners to successfully transition into technology careers, thanks to a curriculum rooted in hands-on learning, personalised mentorship from industry leaders, extensive interview practice and a strong focus on job placement.

What sets NextLeap apart is its focus on outcomes led learning delivered at an affordable cost via an AI enabled full stack technology platform. NextLeap has been voted as one of the Top 100 Edtech startups in South Asia by HolonIQ and has since established itself as a trusted learning platform driven for career advancement in India’s tech landscape.